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When is it legal to reprint a Facebook page? Link to a YouTube video? Use a photo you found online? And what about those reader comments on your blog – are you liable for any of their cheap-shot character assassinations and racist conspiracy theories? When it comes to the Internet, what’s legal isn’t always logical. And vice versa.
As executive director of the nation’s only law center for high school and college students, Frank LoMonte has become an expert on this new-tech topic. The attorney and former political reporter in Washington, D.C., will lay down the law in plain English and answer your specific questions about the thorny situations you’ve encountered.
COLLEGE SESSION
Chicken Salad
Graphic designers have it rough: All the copy is late, most of the photos are weak, and your production deadline is in 36 hours. But that doesn’t stop the EIC from hovering over your computer and asking, “Can’t you add a pull-quote or a chart or something?”
How are you supposed to whip up award-winning designs under these conditions? A professional designer will show you how – by revamping actual college newspapers, from front pages to feature spreads. And in minutes, not hours. Learn how to design better-looking pages in less time than it takes to design lame-looking ones. Seriously.
Michael Koretzky, Florida Atlantic University
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COLLEGE SESSION
Give ’em Enough Rope
It’s much easier to investigate your administration or Student Government when they’re forced to help you do it. Dig up some great stories by requesting public records that your school MUST give you.
The executive director of the Student Press Law Center will lead you step by step through the process of acquiring and interpreting the most revealing documents. In the same amount of time it takes to write a mundane series of he-said/she-said stories, you can expose inefficient, unethical, or even illegal activities and actually change things.
If you work at a big newspaper at a big school, maybe it’s easy to recruit a shiny, happy staff that always makes deadline and fills pages with pristine copy. But for the rest of us, it’s about small staffs, tight deadlines, and short tempers.
So how can you find staffers who aren’t slack-jawed, bend them to your will, and publish a paper that competes with the big boys? Learn the Five Rules of Ruling Well from an adviser whose staff of eccentrics has won a couple of national awards by doing things a little differently.
Michael Koretzky, Florida Atlantic University
MORE SESSIONS TO COME....
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How multimedia are you, really? These days, it's not enough to just report and write – you'll be more employable if you can talk about your reporting on the air. See and hear yourself by recording a one-minute audio or video report, courtesy of professional TV and radio experts. Then hear an honest critique. This double session features voices you've heard on NPR and faces you've seen on broadcast news.
Dan Grech, Marketplace and Under the Sun
Lyn MIlner, Florida Gulf Coast University
Connie Hicks, Barry University
TBA, University of Miami
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PRO SESSION
Weird Careers in the Media
They were reporters at the same Top 50 daily. Then they quit. But that’s all they have in common. Ranging in age from early 20s to early 50s, they left in different years and pursued different paths. But they all made a shift into careers they didn’t even know existed when they were daily journalists. Learn practical, concrete lessons from their experiences.
Moderator Michael Koretzky, who has hosted a media joblist for more than a decade and a media job fair for the past three years, will hand out a list of real careers that never occurred to you, along with advice from those employers. And employers posting to www.southfloridamediajobs.com that week will be invited to attend.
Rachael Joyner, Cross International
Rich Pollack, Pollack Communications
Lucy Chabot, The Triton
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PRO SESSION
Myths About Magazines
The magazine business is about more than Time and People, Newsweek and Rolling Stone, New York and New Yorker. There are 20,000-plus titles in this country (or so declares the National Directory of Magazines) and many of their editors came from newspaper backgrounds. Two of them – one with an award-winning city magazine and the other a former Entertainment Weekly bureau chief now with a politically conservative national magazine – will show you how to break into their business. Even more importantly, they’ll tell you what NOT to do.
Kevin Kaminski, Boca Raton magazine
Cable Neuhaus, Newsmax
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PRO SESSION
Freelance Support Group
You already know how to write, edit, shoot, and design. It’s the other stuff that’s kicking your butt: Where can I find affordable health insurance? How do I set up my home office so I can actually get some work done? What about tax deductions? Marketing my services? Setting my rates?
In other words, how do I tackle all the crap that has nothing to do with journalism?
Get proven tips from a financial planner who specializes in working with independent contractors and a journalist who’s made a career out of helping work-at-home employees in all industries. This is NOT a panel discussion – it’s group therapy. Moderator Lisa Lucas (who freelances for the New York Daily News and People magazine) will lead a conversation for freelancers both veteran and novice. Bring your business cards and commiserate.